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Generation Wear


JULY 16TH, 2010

Generation Wear

From Generation X to Generation A, Douglas Coupland’s latest project is a collection of Canadian souvenirs for a new generation.

In collaboration with Roots, the Vancouver artist-author has designed a limited edition line of clothing and accessories that digitize the down-home, from a test pattern t-shirt dress for ladies ($68) to motherboard print leggings for babies ($14.95). There’s also laptop sleeves, passport wallets and backpacks emblazoned with Coupland’s idea of a Canadian crest, complete with moose, igloo and satellite dish.

And that a pop culture man like Coupland should get his own Gastown pop-up shop to house his colour-popping collection is only fitting.

Roots x Douglas Coupland pop-up store, 36 Powell St., Vancouver, 604-677-0614, www.roots.com/douglascoupland
See our photos from the opening party on today's Editors' Diary.

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